beeker is a strategic type at a London digital agency
Before this was more or less more of the same at a design and innovation agency working with people like Mr. and Mrs. Smith, Cadbury and Diageo
Before that she did what was called the same thing (but was actually very different) at Leo Burnett
And before THAT she was a headhunter of creative types (a terrifying
mishap of a first job if ever there was one)
But this blog is less and less about strategy itself and more and more about anything else